| Company | Royal Agrifirm Group |
| Contact | Lonneke van den Brand |
| Date | Posted 06 April 2023 |
We are looking to fill the following position:
(Social) Media Manager
Royal Agrifirm
Royal Agrifirm Group's purpose is to work every day on a responsible food chain for future generations. As (social) Media Manager, your role will be to help us make more impact shaping Agrifirms’ media strategy and execution.
The role
In this role, you will lead us forward in a total media approach in which you demonstrate a creative and responsible way to shape Agrifirms’ image and values through appropriate communication to the external world. You approach both traditional media as well as social media confidently with your communication and people skills. You possess solid planning, project management and organizational skills with the ability to work comfortably under pressure when needed.
Responsibilities
• Define the (social) media strategy in alignment with the global brand manager
• Identify press opportunities through evolving issues.
• Develop content for dissemination via press releases, social media, websites, and other channels.
• Ensure that key messages align with vital Agrifirm business and brand strategies.
• Serve as the organization’s media liaison and formal spokesperson.
• Conduct press conferences and briefings.
• Scan the (social)media marketplace to keep up-to-date on the latest (social)media trends.
• Build and manage the organization's website and social media channels, profile and presence.
• Build long-term relationships with media & influencers.
• Appropriately manage the organization’s media budget.
• Train, coach and advise on media strategies and interviews.
Place in the organization
As (social) Media Manager, you are part of the Global Marketing team. In your team you work together with the global brand manager and different marketing communication colleagues within the business units. You will report to the Marketing & Communication Director.
This is you!
You have a proactive and independent attitude. You can easily switch between strategic tactical and operational levels. Social media has few secrets for you and you are curious and positive to fulfill this role within an international business environment.
What's on your resume?
- You have a relevant completed HBO or WO education;
- You can think analytically and conceptually and are able to communicate your ideas clearly;
- You have experience as a (social) media manager, PR manager or communication manager;
- You have knowledge and/or affinity with the agricultural and/or food producing industry;
- 6-8 years of experience in media management and you have good knowledge of modern and traditional media channels.
- You have a good command of the English and Dutch language.
